Adverty: €50k

Case

The Adverty Native XR innovative digital advertising platform, serves ad traffic within Virtual, Augmented and – soon to come – Mixed Realities (VR, AR, MR = XR). Adverty was granted € 50k from the SME Instrument HORIZON 2020, phase 1. GAEU helped structuring the project and highlight the parts essential in order for the commission to see the potential of the project, even though it was at a very early stage in its development, and very venturous.